Hows production going on the new frames The Forecaster, Wave 3 and the new Funday!?
Really well. Actually, all the new frames and the new Tall T bars are being sent to shops as we speak. I’m pretty stoked for this because it’s the start of a new chapter in Sunday’s history. For the first 4.5 years, we were distributed in the USA by other distributors instead of doing it ourselves. It was tough because we never spoke to shops, so we never got to explain our side of the story. At the start of 2010, we started our own distro called Full Factory Distribution, so we get to explain all about Sunday directly to our customers. It’s not easy starting a distro, but it’s starting to work.
When can we expect these frames to be hitting shops?
The frames are out as of last week!
Over the past five years has Sunday! evolved into everything you have expected?
Oh yeah, for sure and then some. There’s always things that happen unexpectedly, but it just makes things more interesting. If you think everything is going to work perfect every time then you are sorely mistaken. It’s been amazing so far, originally we knew that complete bikes were in the picture, but we wanted to wait until we had some credibility with the name, team and the product. The 24″ stuff has been an interesting surprise. Bikes are at an interesting time. It really seems like the definition of track bikes, MTB and BMX is becoming less clear. You are starting to see MTB and track bikes coming towards BMX with its tricks, style and use of BMX parts. The 24″ has been great because it allows older and bigger guys to ride BMX without having to think they should be on a MTB.
When can we expect a new full length DVD?
Not sure, we are talking ideas, but right now everything is short video based. It’s weird because you put out a full length video and people talk about it for a few weeks. Or you can put out a web based video and people will talk about it for the same amount of time. It’s a weird time for videos.
I know the swine flu tour was a while back but how did that trip go?
It went well even though Jeff Z, Francis and Jake were sick the whole time. We got ran out of Salt Lake City due to the weather. Atleast we got to go to 50/50 and Matt Berringer’s house. I’ve always wanted to ride that place. And we got to meet Tate Roskelley. I’ve always liked his riding. Super creative.
What are your top three goals for 2010?
Win the X-Games….no just kidding. Just get Full Factory stable and running, get settled in Austin and have fun riding.
Are you going to focus on business or riding more this year?
Most likely the business, I’m getting old and feeling it. Haha! My right ankle has been hurt for 2 years and counting. I found a really good brace for it so I’m able to ride a lot more. Right now I enjoy doing both sides of it, but if I do one without the other then it sort of doesn’t work for me. Besides the kids these days are crazy and made of rubber. I don’t get to ride enough to keep up, but I’d rather go in my own direction anyway.
Whats your ride set up right now?
Sunday Third Wave frame, Morning 2.1 forks and Odyssey Gary Young prototype bars. The rest is Odyssey parts with GSport hubs. My bike is dialed! The 24″ is a Wave C prototype with front brakes. My bike is so good right now.
Over the years where’s been your favorite place to film and just chill?
I’m not that great at just chilling, I always have to be doing something. Barcelona is always amazing. I’m still baffled by that city. Tallinn, Estonia has always been one of my favorite places to visit. I’d like to see it in the summer time, but I’ll settle for January which is when I usually go. In February, I went with the Sunday team down to Australia and that place was amazing. So many skateparks, amazing places to see and it just seemed like another world. I can’t wait to go back.
Whats a day in your life like?
Work son! Nothing too epic. I always wake up at 7am, no alarm clock needed. It’s weird getting old. I have to have tea at some point in the morning. That always starts the day off right. Work til 6pm and then go ride, watch hockey or do something interesting. I hate getting in ruts, so I make sure I do something, so it doesn’t seem like the days are flying by.
And finally what can we expect from Sunday! this year?
New frames, more colors, new bikes and as usual expect the unexpected.
And if you kids have never seen Jim C ride here is a little web vid enjoy….
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